SAN DIEGO – A San Diego social media marketing expert has been recruited by Facebook to teach businesses how to succeed using its website.
Mari Smith is known as the ‘queen of Facebook’, and from her offices in San Diego she oversees the Facebook pages of some of the biggest businesses in the United States.
Facebook has hired her to be among a select few to go on an educational tour around the country teaching businesses how to grow their companies using the social media platform.
Smith says growing a business on Facebook is much more than just buying ads.
“You really need to make sure you have a well-optimized landing page, a good offer, an email capture system, a follow-up system, and really, really good, stellar customer service,” said Smith.
Smith says the 2015 Boost Your Business tour will lessen the Facebook confusion and help businesses learn best practices from the experts and each other.
Featured in this promo video of her announcement is her speaking at Christine Dwyer’s Marketing conference, The Platinum Edge.